After already breaking the single-week U.S. sales
record for an album in slightly more than three
days, 25 is now gunning to sell 3 million copies in
its first week, according to industry forecasters.
25 was released on Nov. 20 through XL/Columbia
Records and is Adele’s third studio album.
After processing the first sales reports from
Monday, Nov. 23, the album has already sold at
least 2,433,000 in pure album sales in slightly more
than three days. That sum beat the single-week
record for an album since Nielsen began tracking
sales in 1991, set by *NSYNC’s No Strings
Attached, when it debuted with 2,416,000 in the
week ending March 26, 2000.
Nielsen Music began tracking point-of-sale music
purchases in 1991. Prior to 1991, there was no
authoritative music sales tracking service in the U.S.
and thus, it was mostly unknown how many copies
of an album or song/single were sold in a single
week.
The sales tracking week ends at the close of
business on Thursday, Nov. 26. Billboard is
scheduled to report 25’s debut week sales on
Sunday, Nov. 29, once Nielsen has finished
processing its weekly data.
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